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Holland Branding

A short while ago we created a so called Brand Book (a Silver Box with three books in it... and a Miffy) for the Branding of Holland. This was part of a larger Nation Branding Project we are working on for the Dutch government.


We created a mainly visual Brand Book and it's used as a starting point and source of inspiration by the Dutch government and other Dutch organizations. We worked on this project together with Nation Branding specialist Simon Anholt. Especially because we were aloud to tell an emotional story using images and narratives.

An ongoing conversation and feeling of co-ownership is the key to a succesfull relationship between service provider and end-user.

20.03.2009

Netherlands Foreign Investment Agency (NFIA)

DesignThinkers will assist the Netherlands Foreign Investment Agency (NFIA) while exploring and developing new ways to achieve their goals. 'Why invest in Holland' is the principal theme. Take a look at the Corporate Presentation we created: 'Why invest in Holland?'


The NFIA has been providing assistance to foreign companies interested in establishing, expanding or re-organizing their pan-European operations in the Netherlands for nearly 30 years.


Take a look at the Corporate Presentation we created: 'Why invest in Holland?'